Domain name usage is very important to your overall marketing plan, yet many people are not taking full advantage of the impact a domain name can have on their small business. For example, my domain name for this Blog is Small Business UnMarketing. This domain name utilizes keywords (small business and unMarketing) that I wish to emphasize in order to optimize my search engine results.
Additionally, I am making use of forwarding and masking of my domain name www.SmallBusinessUnmarketing.com from this Typepad blog, which is called http://greenhouse.typepad.com/small_business. You must admit that the former is easier to remember than the latter. Use domain names wisely and you will see your rankings move up quickly. ~Connie Ragen Green
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