I was approached by a young man as I was entering my local supermarket this morning. I expected to be asked for a donation or pitched for a sale of some type. I was shocked to find that this was a Realtor trying to meet new contacts.
This charming, well-dressed young man is Mace Mejia, a realtor with Park Regency, a company located in North Hills, California. He told me that he makes many contacts this way but all I could say was, "What about your Blog?" I can't help but think that he could do much better by spending the same number of hours letting people get to know him through his writing and expertise. His website is the same one that most of the realtors use
across the United States. He has written several paragraphs on the website telling any potential readers about himself, but other than that it is the same exact template everyone else is using.
I am hoping that Mace will allow me to give him some ideas on how to get all the business he wants from unmarketing instead of supermarketing.
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